Technology Innovation Secures Coremetrics' Position as an
AO100 Private Company Award Winner

AlwaysOn Recognizes the Next Wave of Technology Leaders

San Mateo, Calif.—July 13, 2006—Coremetrics™, the leading provider of on-demand Web analytics and precision marketing solutions, today announced that it has been chosen by AlwaysOn as one of the Top 100 Private Company award winners. Coremetrics was handpicked by the AlwaysOn editorial panel based on a set of five criteria - technology innovation, market potential, customer adoption, media buzz and investor value creation.

Coremetrics provides digital marketing software and services to more than 600 organizations across the retail, financial services, travel, content and publishing industries. Coremetrics' solutions enable its clients to maximize their online revenues by creating actionable data on customer behavior, optimize their search engine marketing efforts or enhance online promotions and visitor conversion rates. The company has achieved several milestones in the past twelve months including securing $31 million in funding, acquiring IBM's Surfaid Analytics business and adding multiple top brand names to its customer base.

"Web analytics is becoming a cornerstone of most online marketing strategies and is directly responsible for driving significant revenues. Coremetrics is committed to driving innovation in this thriving field and the AlwaysOn 100 award is yet another company milestone that further underscores our achievements in the past year," said Joe Davis, president and CEO at Coremetrics.

Coremetrics and the AO100 will be honored as part of the AO2006: Stanford Summit, July 25-27, at the Frances C. Arrillaga Alumni Center on the Stanford University campus in Palo Alto, California. It will bring together successful entrepreneurs, business and political thought leaders, and top venture capitalists to spot trends and spark new ideas and initiatives.

The AO100 was selected from over 1,000 companies, peer-nominated by leading venture capitalists, investment bankers and industry analysts. The AO100 consists of private companies at all stages of development, from early to late stage.

"The AO100 companies are driving the next wave of innovative technologies that are disrupting the old guard and shaping the new media landscape," said Tony Perkins, founder of AlwaysOn. "As ever, we were inundated with nominations from leading companies, and it's heartening to know that tomorrow's thought leaders and technology visionaries are already out there. My congratulations to each AO100 winner - these are the companies which we predict will have the greatest market traction, strongest innovation and most game-changing approaches this year."

A full list of all the AO100 companies can be found on the AlwaysOn website at: http://stanfordsummit.goingon.com/permalink/post/866

About Coremetrics
Coremetrics is the leading provider of on-demand web analytics and precision marketing solutions, offering the industry's only web analytics platform that captures and stores all customer and visitor clickstream activity to build LIVE (Lifetime Individual Visitor Experience) Profiles. Representing the single most accurate and comprehensive source of online customer data, LIVE Profiles serve as the foundation for all successful digital marketing initiatives. Coremetrics services more than 600 brands and has delivered over $300 million in documented ROI in the past two years. Coremetrics is also the integrated web analytics solution for IBM WebSphere Commerce, delivering a best-of-breed multichannel business analytics solution. The company is privately held with funding from Accel Partners, FTVentures, and Highland Capital Partners and is headquartered in San Mateo, California. To learn more about Coremetrics, visit www.coremetrics.com or call 877-721-CORE.

Coremetrics has strongly supported online privacy since its inception. To learn more, visit www.coremetrics.com/privacy.

About AlwaysOn
AlwaysOn is transforming the communication business with its online blogging network; establishing it as a leader in the open media revolution. Borrowing on the underground blogging and social networking traditions, AlwaysOn ( www.alwayson-network.com) was launched in 2003. Today, AlwaysOn's annual Summit @ Stanford and OnHollywood events, print "blogozine" and online services encourage direct collaboration between the global thought leaders and technology insiders whose ideas and innovations are shaping the always-on world.

AlwaysOn, LLC, is a privately held and virtually headquartered company born out of the heart of Silicon Valley.

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