Press Releases

Coremetrics Increases Share of World's Top Retailers

2008 Internet Retailer 500 Shows Many of the Industry's
Top Retailers Rely on Coremetrics

SAN MATEO, Calif., May 29, 2008 – Coremetrics, the leading provider of digital marketing optimization, today announced another successful year of working with top performing online retailers. Based on the results of The Internet Retailer Top 500, the definitive ranking of America's largest online retailers, organic growth alone has resulted in more than a 10% increase in Coremetrics share of listed clients compared to last year.

Top 10 Internet Retailer 500 companies, such as Staples, Inc. (2), Office Depot, Inc. (3), OfficeMax, Inc. (6), CDW Corp. (9) and Newegg.com (10), all work with Coremetrics to derive maximum value and ROI from their integrated digital marketing campaigns, as do many other retailers in the top 500 overall.

Coremetrics empowers online businesses of all sizes to take immediate action to optimize their digital marketing initiatives. It provides a fully integrated suite of advanced online analytics and precision marketing applications, in conjunction with industry-leading expertise and the power of the Coremetrics Connect integration platform, for maximizing the return on marketing spend.

“Effective analysis is a crucial tool for success in the retail world,” said John Lazarchic, vice president of E-commerce at PETCO. “Coremetrics has helped us identify and optimize our most high-value customers, across multiple channels and touchpoints, so we can be confident of getting the most bang for our marketing buck.”

Coremetrics recently announced the launch of its latest product offering, Coremetrics Spring 2008, which provides organizations with a highly visual, easy to use analytics and reporting platform, including Coremetrics Explore™. This is a powerful new application for ad-hoc Web data analysis, which enables marketers to independently analyze and explore data across all their campaigns and Web properties at an extremely granular level, including custom reporting on the attributes of individual Web page elements.

“Our mission is to help our clients derive the most value from their integrated marketing campaigns, and it’s clear that the retailers leading the field are those that truly understand the benefits of powerful analytics,” said Joe Davis, president and CEO of Coremetrics. “We’d like to congratulate all of our clients that made the Top 500 this year, and look forward to growing with them, alongside the brands that will undoubtedly break into the rankings next year.”

For more information on this year’s Internet Retailer Top 500, please visit:
http://www.internetretailer.com/top500.

About Coremetrics
Coremetrics is the leading provider of digital marketing optimization solutions. Its solutions generate high return on online marketing investment and continue to pay daily dividends in improved marketing performance. Over 1,000 online business sites, transacting over $15 billion this year, are now using Coremetrics’ Software as a Service (SaaS) solution to optimize online marketing efforts. Coremetrics’ solutions encompass advanced online analytics and precision marketing applications, including search engine bid management, email marketing and cross sell applications to acquire customers more cost effectively, increase conversion rates, and increase lifetime customer value. Clients have recognized over $300M in documented ROI and 87% of clients recognize ROI in 12 weeks or less. The company is privately held with funding from 3i, Accel Partners, FTVentures, Highland Capital Partners, and is headquartered in San Mateo, California and competes with Omniture and Webtrends. To learn more about Coremetrics, visit www.coremetrics.com or call 877-721-CORE.

Coremetrics has strongly supported online privacy since its inception. To learn more, visit www.coremetrics.com/privacy.

Press/Analyst Inquiries:
Bryan Pope
LEWIS PR for Coremetrics
Tel: (415) 992-4400
Email: coremetricspr@lewispr.com

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